Heavy Returns · Brand Partnerships
MAKE YOUR FINANCIAL PRODUCT MAKE SENSE.
Heavy Returns is a finance education brand built by Flow, a working trader and investor who explains money to beginners in plain English. TRAINED MONEY is the education line: free guides, a $37 Starter Kit, and a weekly show. If your product helps people invest, budget, or trade with more intention, Flow can explain it the way your onboarding never will.
THREE WAYS TO WORK WITH FLOW
Every format is educational first. The audience trusts Flow because he shows the work. Sponsored content keeps that standard, and it is always disclosed.
01 · FOR YOUR CHANNELS
Product explainers and content for the brand
Flow walks through your product on camera the way he walks beginners through their first $500: screen, phone, plain language, one decision at a time. Delivered for your site, ads, onboarding, or social.
- Vertical explainers (30 to 90 seconds) and long-form walkthroughs
- Written companion guide in the TRAINED MONEY format
- Usage rights scoped in the brief (organic, paid, whitelisting)
Fits: brokerages, budgeting and research apps, fintech onboarding teams.
02 · ON HEAVY RETURNS
Relevant sponsored integrations
A Short, a long-form segment, or a placement in The Outlook newsletter, built around a real question the audience already asks. Flow only takes integrations he can teach with, and he keeps editorial control.
- Sponsored Shorts with a clear disclosure and one action
- Long-form segments inside The Heavy Returns Show or evergreen guides
- Newsletter placement to email subscribers who opted in
Fits: products a beginner or intermediate investor would actually use this month.
03 · RECURRING
Educational campaigns and series
A multi-episode series that teaches one skill with your product as the tool. Example: a four-part "Your First $500 with [Brand]" series across YouTube, Shorts, email, and a written resource page on heavyreturns.com.
- Monthly or quarterly cadence with a shared content calendar
- Resource pages that keep working in search after the campaign
- Reporting on views, clicks, and guide downloads from our tracked links
Fits: brands that want to own a beginner topic instead of renting one video.
REAL EXAMPLES
Organic work, no sponsor involved. View counts are from YouTube Studio on September 5, 2026.
If I had $500 and had to start over
Thirteen minutes, phone in hand. Flow opens an account, explains account types, picks a first investment, and shows what to do when it drops. Paired with the free YOUR FIRST $500 guide and email follow-up.
1,628 views · 13 min · funnel to free guide
Why you aren't ready to invest yet
Twenty-seven seconds on the one question people skip before they buy anything: can you afford to leave this money alone? The audience's top-performing Short.
27,216 views · 27 sec
3 stocks I'm watching because of GTA 6
Flow connects something the audience already cares about to how a public company makes money. This is the bridge format that puts a product in front of people who never searched for it.
25,593 views · 46 sec
AUDIENCE NUMBERS
Pulled from each platform's own API and refreshed daily. Every figure carries the date it is good through and whether it was API-synced or manually verified. A printable version is at /brands/media-kit.
Audience: US-based beginner and intermediate investors, mostly 25 to 44, mobile-first, learning to trade and invest with a plan. Heavy Returns is a young brand growing on organic Shorts reach and a weekly long-form show. TikTok followers were grown with paid promotion and are shown but not counted as organic reach. None of these figures are sponsor-ROI claims, and no past sponsor results are implied.
HOW IT WORKS
Brief
You send the campaign brief below. Two minutes.
Reply
Flow reads it himself and replies within two business days with fit, format, and a rate.
Plan
One page: talking points, disclosure language, dates, usage rights.
Produce
Flow scripts and films. You review for accuracy and compliance, not voice.
Report
Views, tracked clicks, and guide downloads, dated and separated from organic.
What every partnership keeps
- Clear disclosure on every sponsored piece, on screen and in the description.
- Educational content only. No personalized financial advice, no promised returns, no pressure tactics.
- Flow keeps editorial control and only recommends products he has actually used.
- Regulated products supply their own required disclosures and approve factual claims before publish.
- Business inquiries never enter the consumer email sequences. Your brief goes to one inbox, read by Flow.
SEND A CAMPAIGN BRIEF
Everything below is optional except company, name, email, and the four choices. Rates depend on format, usage rights, and timing, so the more you share the faster the reply.